RevenueCat

What RevenueCat Does

RevenueCat is a comprehensive subscription backend and growth platform that powers in-app purchases, manages customer data, and drives revenue growth across iOS, Android, Smart TV, and web platforms. Trusted by over 114,000 apps processing $14B+ in revenue and handling 3B+ daily API requests, RevenueCat eliminates the complexity of implementing and maintaining cross-platform purchase infrastructure.

Who It's For

RevenueCat serves every team in your app business: engineering teams avoid platform updates and edge cases; marketing teams access unified subscription data that integrates with their existing stack; product teams streamline growth with easy paywall management and A/B testing; support teams get a unified customer view; data teams are freed from ad-hoc requests; and leadership gains accurate insights for better decision-making.

Key Features & Capabilities

• Subscription Backend-in-a-Box: Streamlines purchase setup and automates receipt validation across StoreKit, Google Play, Smart TV, and web with automatic handling of platform updates
• Paywall Builder: Launch faster with pre-built, configurable templates and an intuitive layer-driven editor; target paywalls by audience segments and in-app placement
• A/B Testing & Experimentation: Remotely configurable tests with full-funnel analytics to maximize revenue and identify what drives growth
• Predictive Analytics: Estimate campaign cohort payback periods and analyze performance beyond initial conversion
• Web-to-App Funnels: Bypass fees and attribution restrictions with campaigns that convert on the web
• Customer Management Tools: Self-serve support interfaces, automated refund handling powered by usage data, and targeted win-back strategies for at-risk customers
• Cross-Platform Integrations: Seamlessly connects with marketing, analytics, and support tools including Braze, Stripe, and your existing tech stack

What Differentiates RevenueCat

RevenueCat's dedicated engineering team handles platform updates so you can focus on building features that matter. Companies like ChatGPT, VSCO, Photoroom, and Dipsea rely on RevenueCat as their single source of truth for subscription data. The platform delivers proven results: VSCO reduced churn by 5%, Photoroom increased conversions by 50%, Dipsea cut refund rates by 36%, and Pixery Labs recovered 6,000+ engineering hours annually. The entire suite of features is free until you reach $2,500 in monthly tracked revenue, with implementation possible in minutes using comprehensive documentation and SDKs.