What It Does

Outreach.software is an AI-powered sales assistant that automates the entire outreach and prospecting workflow for B2B service and SaaS companies. Powered by state-of-the-art large language models trained on extensive sales and marketing datasets, this autonomous agent handles everything from identifying qualified leads to booking meetings—completely hands-off.

Who It's For

Designed specifically for service-oriented businesses and SaaS companies looking to scale their sales pipeline without proportionally scaling headcount. Ideal for sales teams, growth marketers, and business development professionals who want to focus on closing deals rather than manual prospecting.

Key Features and Capabilities

• Complete Autopilot Sales Process: Automates lead identification, first contact, follow-ups, meeting scheduling, and response handling without human intervention
• Smart Lead Matching: AI identifies leads perfectly aligned with your offerings, reportedly increasing deal closure likelihood up to 65%
• Brand Voice Alignment: Ensures all outreach communication matches your specific tone of voice for consistent, coherent brand messaging
• Comprehensive Lead Intelligence: Provides full company and staff information for each booked call, enabling thorough pre-meeting preparation
• Automated Lead Scoring: Built-in scoring to prioritize highest-value prospects
• Auto-Enrichment: Automatically enriches lead data for complete prospect profiles

Integrations and Workflow

Seamless integration with major CRM platforms including HubSpot, Zoho, and Salesforce enables smooth data flow within existing sales infrastructure. Setup is quick—typically completed within hours for Google Workspace and Microsoft 365 users. The onboarding process includes an interview with the AI assistant to establish your complete outreach strategy, which can then execute in seconds.

Pricing and Plans

Subscription-based pricing with three tiers (Micro at $649/month, Basic at $979/month, and AI SDR at $399/month), all requiring a 3-month minimum commitment and company pre-screening. Plans include varying numbers of hot leads, automated emails, customer profiles, and performance reporting cadences.