Neurons

What It Does

Neurons is a neuroscience-powered AI platform that helps advertisers, agencies, and marketing teams predict how audiences will respond to creative content before it goes live. Using attention heatmaps, behavioral scores, and cognitive insights, Neurons analyzes video and display ads to forecast metrics like ad recall, brand awareness, and engagement—enabling teams to optimize campaigns with confidence and eliminate guesswork.

Who It's For

Neurons is built for brand marketers, creative teams, advertising agencies, and insights professionals who need data-driven validation of their creative decisions. Whether you're launching a new campaign, testing multiple video assets at scale, or presenting recommendations to stakeholders, Neurons provides executive-level confidence backed by 20+ years of consumer neuroscience research.

Key Features & Capabilities

• Instant Attention Heatmaps: Visualize frame-by-frame attention on video ads and see where viewers' eyes will focus before spending media budget
• Behavioral Scoring: Get predictive scores on attention, engagement, memory, ad recall, and brand awareness with 95%+ accuracy
• Object Attention Tracking: Monitor attention on specific elements like logos, products, headlines, and CTAs for granular performance insights
• Quick Testing at Scale: Test single assets in-depth or score hundreds of videos in minutes, with no need to wait for post-campaign data
• Actionable Recommendations: Receive to-do lists and optimization suggestions based on campaign goals, from reducing clutter to boosting brand presence
• API Integration: Embed Neurons' predictive capabilities into your own platform or workflow via the Neurons API

Proven Results

Brands and agencies using Neurons have achieved measurable improvements: 30% higher ad recall, 21% brand recall uplift, 23% improved engagement, and 24% lower CPM per ad. The platform is trusted by global companies and validated by independent scientific research, ensuring reliable, scalable predictions grounded in real human neuroscience data from 300,000+ participants.

What Makes It Different

Neurons combines machine learning with the world's largest neuroscience database, predicting subconscious consumer responses that traditional research methods miss. Its AI models are trained on high-quality eye-tracking and brain-scanning data collected over two decades, delivering predictions that are both scientifically validated and immediately actionable—turning creative uncertainty into confident, data-backed decisions.