Hex

What It Does

Hex is an agentic AI analytics platform designed specifically for data teams, combining the power of AI-powered notebooks, autonomous agents, and conversational self-serve analytics in a unified workspace. Built for modern data workflows, Hex enables teams to analyze data, build interactive dashboards, and democratize insights across their organization with AI assistance at every step.

Who It's For & Key Problem

Hex serves data teams at leading companies who need to balance deep analytical work with organization-wide data accessibility. The platform solves the dual challenge of empowering data professionals to work faster while enabling non-technical users to get trusted answers without constantly depending on the data team. Companies like Notion and others use Hex to make anyone comfortable using data to answer their own questions, regardless of technical proficiency.

Key Features & Capabilities

• Agentic Notebooks: AI-powered, multiplayer notebooks where Python, SQL, and no-code workflows live together, with agents that can write and edit code, understand dependencies, and debug your work • Conversational Self-Serve: Natural language interface (Threads) that allows anyone to ask questions and receive complete, governed analyses grounded in organizational context • Generative App-Builder: Create interactive data apps and dashboards from prompts, with built-in conversational follow-up capabilities • Context Studio: Governance layer that leverages semantic models, database metadata, endorsed data, and AI guides to ensure accurate, reliable answers • CLI Integration: Bring-your-own-agent approach supporting integration with tools like Cursor and Claude Code • Multi-Channel Deployment: Kick off or schedule Threads in Slack, Claude, Cursor, or Codex with full context awareness

Typical Workflows

Data teams use Hex for exploratory analysis, starting with any question and getting to first drafts in minutes through agentic workflows. Analysts can then publish findings as data apps that business users can explore and chat with for follow-up questions. Every conversation becomes a Hex project that can be opened as a notebook for deeper inspection, creating a transparent bridge between self-serve and expert analysis.

Security & Governance

Hex maintains enterprise-grade security with all metadata stored in secure databases within Hex's architecture. Model providers do not train on customer data, and the platform enriches AI responses with organizational context while keeping your IP protected. The governance layer ensures that self-serve answers reflect both what the data shows and what your team actually knows.

What Differentiates It

Unlike standalone notebook tools or BI platforms, Hex uniquely integrates agentic AI across the entire analytics lifecycle—from exploration to production—in a single platform where notebooks, agents, and self-serve actually communicate with each other. This creates a unified analytics environment that serves both technical data teams and non-technical stakeholders with appropriate tooling for their needs.