AdRate

AdRate is a TikTok ads automation platform with a built-in AI agent, made for advertisers, TikTok Shop sellers and agencies who manage campaigns across more than one ad account. Instead of checking TikTok Ads Manager every few hours, you define the rules once and AdRate watches your campaigns and acts on them for you.

Automated rules cover the decisions media buyers make every day: stop-loss rules that pause ads when spend, CPA or ROAS crosses a limit you set, stepped budget and bid changes that scale winners gradually instead of in risky jumps, and schedules that decide when each rule runs. Because rules can be shared across accounts, a team can apply the same guardrails to every client or store without rebuilding them one by one.

For TikTok Shop, AdRate adds GMV Max automation, so sellers can protect their ROI targets and adjust budgets on GMV Max campaigns with the same rule logic they use for regular ads.

AdRate also handles the manual work around launches. Bulk management lets you create, copy and edit ads across many ad accounts at once, and account binding keeps all connected TikTok ad accounts in one workspace.

The AI agent sits on top of this, monitoring campaign performance across your accounts so you can spend less time in dashboards and more time on creative and strategy. You can read more about it on the AdRate AI agent page.

AdRate is free for 2 ad accounts, and paid plans start at $19.99 per 30 days.